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Erythrulose is a colorless to pale yellow, highly viscous liquid with pH 2.0–3.5. It is commonly used as a self-tanning active in cosmetic formulations, providing a gradual browning effect on the skin. The material has low nitrogen and sulfate content, with an assay of 81.3%, meeting in-house specifications for quality and purity.

ELARA LUXE pigments are the latest innovation in fluorescent color technology for personal care sector. Elara Luxe pigments unlock possibilities to create vivid shades with a breadth and intensity of color. Elara Luxe embodies clean beauty standards and defines a new class of cosmetic colorants manufactured from all-natural rice protein; a powerful fusion of nature and technology. All pigments are renewably plant-sourced, inherently biodegradable, non-GMO, Vegan, Kosher and Halal certified. Elara Luxe colorants can be used in oil-based, solvent, or water-born formulations. This can include makeup, lip gloss and lip sticks, lotions and soaps, face paint, temporary hair color, and nail lacquer or nail polishes.