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Quaternium-73
PIONIN (INCI: Quaternium-73) is a well-established, yellow crystalline antimicrobial active developed by Nagase Viita, with a long history of safe use in cosmetics in Japan since the 1950s. It is authorized for use in quasi-drug formulations by the Japanese Ministry of Health and Welfare.
PIONIN provides broad-spectrum antimicrobial activity effective against both gram-positive and gram-negative bacteria, including Propionibacterium acnes, making it suitable for anti-acne, anti-dandruff, and deodorant applications. It is thermally stable, maintains efficacy across a wide pH range, and is photostable when protected from light, supporting reliable preservation performance throughout a product's shelf life.
With its proven efficacy at low use concentrations and flexible compatibility with common cosmetic solvents, PIONIN offers formulators a dependable antimicrobial solution for personal care products requiring targeted preservation and skin benefit performance.
Water,Butylene Glycol,Trehalose,Carbomer,Glyceryl Caprylate,Hydrogenated Lecithin,Chondrus Crispus Extract,Glucose,Sodium Phosphate,Sodium Hydroxide,Phenoxyethanol
Hydrolyzed corn starch and water
Lissenare™ (INCI: Hydrolyzed Corn Starch, Water) is a naturally derived, branched isomalto-oligosaccharide produced by Nagase Viita from starch fermentation. Biodegradable and compliant with ISO 16128 natural origin standards, it is designed as a functional hair care ingredient with a clean, sustainable profile.
Lissenare™ forms a smooth, flexible film on hair, which helps reduce flaking in styling products while simultaneously enhancing hold and suppleness. It addresses the common formulation challenge of achieving both firm hold and flexibility at once. For treatment applications, it improves the texture and suppleness of damaged hair, making it relevant for a broad range of leave-on and rinse-off hair care formats.
Sourced from traditional fermented food-grade raw materials and backed by Hayashibara's fermentation expertise, Lissenare™ is gentle, environmentally responsible, and suitable for shampoos, conditioners, styling gels, hair mists, serums, and leave-in treatments targeting natural and premium positioning.
Titanium Dioxide
CP-350 (INCI: Titanium Dioxide) is a flake-type, non-nano white pigment developed by Ishihara Sangyo Kaisha as a next-generation alternative to conventional titanium dioxide. With a Natural Origin Index of 1.0 per ISO 16128, it brings a more natural, skin-flattering whiteness to makeup and skin care formulations.
CP-350 addresses common formulation challenges associated with standard TiO2: it imparts a mild, natural skin tone rather than an artificial white finish, delivers exceptional spreadability for smooth, even application, and provides soft-focus effects that visually minimize the appearance of pores and fine lines. Its higher oil absorption capacity also supports versatile use across different base systems.
Listed across major global cosmetic inventories including REACH, IECSC, IECIC, and JSQI, CP-350 is designed for brands targeting natural beauty positioning without compromising on performance. It is suitable for makeup, skin care, and antiperspirant/deodorant formulations.