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Direktorat Jenderal Perlindungan Konsumen dan Tertib Niaga Kementerian Perdagangan Republik Indonesia
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Top 3 Beauty Trends from in-cosmetics Global 2026 and How to Turn Them Into Real Formulations

If you missed in-cosmetics Global 2026, here are the key beauty trends shaping the future of cosmetic formulation and how to turn them into scalable, high-performance products.
 
This year’s focus shows a clear shift in beauty innovation, where success is defined not just by trends, but by how quickly they can be translated into effective, high-performance products. From cellular skin health to multi-sensory product design and authentic beauty positioning, here’s how these trends are influencing formulation strategies and how DKSH helps bring them to life.

What Are the Top Beauty Trends in 2026?

The top beauty trends in 2026 include:
  • New Beauticellular Era – skincare focused on cellular-level performance
  • Sense of Human – multi-sensory cosmetic formulations
  • Man Made for Real – authentic, transparent beauty products
These trends are driving demand for innovative cosmetic ingredients, advanced formulation strategies, and faster product development cycles.

1. New Beauticellular Era: From concept to action with Cellular-level skin performance

What is New Beauticellular Era?
New Beauticellular Era focuses on supporting skin at the cellular level, targeting functions like regeneration, barrier repair, and microbiome balance instead of just surface-level correction.
 
Why it matters:
  • “How to improve skin barrier function”
  • “Ingredients for skin regeneration”
  • “Microbiome skincare actives”
Consumers are increasingly looking for long-term skin health solutions, not quick fixes.
 
Formulation Challenge
Developing products with cellular-level claims requires:
  • Stable and bioavailable active ingredients
  • Compatibility within complex formulations
  • Gentle yet effective delivery systems
 
How DKSH Supports Formulators
DKSH provides:
  • Science-backed cosmetic actives targeting microbiome, barrier, and regeneration pathways
  • Technical formulation support to ensure stability, compatibility, and efficacy
  • Guidance on claim substantiation and performance validation
 
Result
High-performance skincare formulations that deliver measurable, long-term skin benefits not just marketing claims.

2. Sense of Human: Creating High-Performance, multi-sensory formulations

What is Sense of Human in cosmetics?
Sense of Human refers to formulations that combine performance with enhanced sensory experience—including texture, absorption, fragrance, and visual appeal.
 
What users are searching for:
  • “How to improve cosmetic texture”
  • “Ingredients for better skin feel in creams”
  • “Formulation tips for sensory skincare”
Today’s consumers expect products that feel as good as they perform.
 
Formulation Challenge
Enhancing sensorial attributes can:
  • Affect formulation stability
  • Interfere with active ingredient performance
  • Create compatibility issues across ingredients
 
How DKSH Supports Formulators
DKSH helps brands achieve balance through:
  • Texture-enhancing and sensorial ingredients
  • Expertise across formats: creams, gels, serums, and hybrid systems
  • Formulation guidance to align sensorial feel with functional performance
 
Result
Cosmetic products that deliver:
  • Proven efficacy
  • Premium textures and user experience
  • Stronger consumer engagement and brand loyalty

3. Man Made for Real: Authentic and high-value formulations

What does “Man Made for Real” mean in beauty?
Consumers are moving away from overly curated, “perfect” beauty standards and toward authentic, transparent, and individual-focused products.
 
Search-driven insights:
  • “Clean and transparent beauty ingredients”
  • “Authentic skincare brands”
  • “Minimalist cosmetic formulations”
Imperfection is becoming a premium signal, and authenticity drives trust.
 
Formulation Challenge
Creating authentic products at scale requires:
  • Flexible formulation strategies
  • High-quality, traceable ingredients
  • Alignment between formulation, claims, and brand storytelling
 
How DKSH Supports Formulators
DKSH enables:
  • Access to specialty and differentiated cosmetic ingredients
  • Support in aligning product claims with formulation performance
  • End-to-end guidance from concept to commercialization
 
Result
Distinctive, high-value cosmetic products that resonate with modern consumers and stand out in competitive markets.
Build Man Made for Real formulations with DKSH’s curated ingredient portfolio.

From Beauty Trends to Scalable Formulations with DKSH Discover

Turning trends into real products requires more than inspiration it requires the right ingredients, technical expertise, and scalable solutions.
 
With DKSH Discover, you can:
  • Source cosmetic ingredients for skincare and haircare formulations
  • Explore science-backed actives and sensorial solutions
  • Access formulation support for faster product development
  • Ensure performance, stability, and market differentiation
 
Whether you’re developing next-generation skincare, sensorial cosmetics, or authentic beauty concepts, DKSH helps you move from idea to execution with confidence.
 
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